2015年4月8日 星期三

Sony puts $375m more into sensor manufacturing

Sony has upped its investment in CMOS sensor production facilities.


A couple of months ago, in February, Sony said it would invest $860 million in increasing sensor production output at its Nagasaki and Yamagata plants.


Now Sony is to invest another $375 million in sensor production facilities on top of the $860 million making a $1.235 billion total investment.


Sony CEO Kaz Hirai has switched Sony’s focus from revenue to margin involving a concentration on its on areas of strength. The strategy has seen Sony shares rise 43% this year.


As a pioneer in the commercialisation of image sensors, Sony has unique advantages in sensor manufacturing.


For FY ending March 2018, Sony has pencilled in target revenues of $12.5 billion and operating profit of 10/12% for the business unit responsible for sensors, camera modules and memory storage.


Sony expects to make a loss this FY for the sixth time in seven years but plans to make a $4 billion profit in FY 2018.







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via Yuichun

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