Branded tablet growth expected to disappoint with only 2.5% growth; Apple down and Samsung up, says ABI Research

The 200 million annual shipments milestone for branded tablets continues to elude OEM vendors and overall growth for 2014 is set to come in at a disappointing 2.5%. Apple and Samsung continued to lead branded vendors in shipment share during the first half of 2014 although with mixed fortunes. Even though the top-two branded tablet suppliers combined for nearly 70% of all shipments, Lenovo and Intel are increasingly being seen as the next growth engines for the wider tablet ecosystem.



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