Tablets, ultrabooks become more affordable in emerging markets, says ABI Research

The average selling price (ASP) of ultrabooks and tablets declined by 7.8% in 2014 as the market matured and commoditized, allowing these devices to become more affordable in all markets. According to ABI Research, the average weeks of household income needed to buy a tablet or ultrabook both declined by approximately 30% on year, making these devices more affordable to a wider range of consumers.



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